Resident Properties
Resident Properties is a real estate & property management firm offering comprehensive services: short-term rentals, long-term leases, fixed-asset management, property sales, and more. With over 20 years in the field, they’ve built deep industry expertise and a portfolio of properties both in Cape Town and Johannesburg. Their goal: to provide property owners with maximum returns and seamless service, while offering guests modern, comfortable stays.
Their digital presence needed to match their core value proposition — professionalism, reliability, and excellence. They required a website that would showcase their property offerings, streamline property listing and management, provide a great user experience for prospective tenants or guests, and be easy for their internal team to maintain.
Shaping the Digital Foundation for Real Estate Excellence
Customer Experience
Website Hosting & Ongoing Maintenence
Our Approach & Solutions
Web Design & Development
We designed a clean, modern, and responsive website that reflects Resident Properties’ premium brand. The homepage leads visitors to browse properties by region (Cape Town, Johannesburg), view property types, see featured listings, and explore services. We ensured consistency in photography, typography, and layout so the online presence feels cohesive and trustworthy to property owners and guests alike.
Customer Experience Strategy
Understanding that different visitors have different goals (owners seeking management, guests searching for stays, prospects wanting to invest), we mapped distinct user flows. We simplified navigation and call-to-action placement so that no matter the entry point, users can effortlessly find what they came for: property listings, management services, or contact details.
Listing & Property Integration
We integrated a robust property listing module — with detailed pages for each property, image galleries, amenities, map views, and contact/booking forms. Property owners can have their assets presented beautifully, and prospective tenants/guests can evaluate and inquire easily.
Hosting & Ongoing Maintenance
To support stability, security, and performance, we host their website on reliable infrastructure, manage updates, apply security patches, and back up content regularly. As Resident Properties adds new properties, changes offerings, or runs campaigns, their site can scale without breaking.
